Every customer you lose costs more than you think. See the true lifetime value you're leaving on the table.
Total unique vehicles per month
Industry avg: 50–65%
Customer LTV (5yr)
$5,313
Lost Customers / Mo
54
Lost Lifetime Value (Monthly Churn)
$286,875
$275,400 lost annually in direct revenue
Raising retention from 55% to 65% would retain 12 more customers per month.
Your retention rate is below the industry average. Top shops retain 65%+ of customers. Common fixes: follow-up reminders, service history tracking, and automated appointment scheduling.