Towbook vs TowKey

Towbook

Towing, roadside and impound management

Published pricing and purchase terms

Basic $109/mo (up to 250 calls), Professional $209/mo (500 calls), Ultimate+ $319/mo (1,000 calls), Enterprise $429/mo (1,500 calls); Enterprise+ is quote-only. No setup fees or contracts; billed monthly, cancellable anytime. $149 per 1,000 calls above the plan limit (footnote attached to Enterprise); each additional linked company/location/division is $109/month. 30-day trial with no credit card.

What the vendor publishes

• Dispatch workflow: accept calls, assign calls, track job progress and manage vehicle inventory in a web-based system. [source]
• Digital Dispatching and Email Processing integrations bring calls in from listed providers including AAA (16 clubs), Agero (Swoop), Allstate and GEICO. [source]
• GPS tracking via iOS/Android apps or integrated providers including Samsara, Verizon Connect and Webfleet. [source]
• Impound Manager records/manages stored vehicles, includes state-required letters and offers Auto Data Direct integration. [source]
• Advertises direct motor-club invoicing, automatic payment imports and QuickBooks integration; the pricing page gates advanced dispatch, billing and mapping by tier. [source]

Questions for Towbook

• Are dispatchers, drivers and user accounts unlimited, and how are call allowances shared across linked locations?
• Do lower tiers incur overages or require upgrades when the call cap is exceeded?
• What third-party charges apply to GPS, payments, Auto Data Direct and motor-club intake at our tier?

TowKey

AI-first towing dispatch and invoicing

Published pricing and purchase terms

Published monthly: Tier 1 $750 (3 seats), Tier 2 $1,500 (5 seats, adds AI phone answering, reporting, storage tracker, multi-location), Tier 3 $2,000 (10 seats, adds email assistant). Extra seats $125/month each; AI phone answering is a $399/month add-on on Tier 1. 7-day free trial on monthly billing.

What the vendor publishes

• AI assistant drafts the job record and invoice from a spoken summary; every draft waits for human approval before anything is sent or charged. [source]
• Optional AI phone answering takes call details and creates a job proposal — never a dispatched job — including after-hours calls. [source]
• Lists customer texts (location pins, status updates), a storage/vehicle tracker and multi-location support on higher tiers. [source]
• Usage beyond included allowances stops rather than auto-billing; extra texts, AI actions and phone minutes are sold as fixed-price blocks. [source]

Questions for TowKey

• Is the AI assistant accurate enough for our job types, and who is liable for a wrong drafted invoice?
• What is the total cost with our seat count, text volume and phone minutes?
• Can we export jobs, invoices and customer data if we cancel?